Audience reactions to influencer marketing content Indonesia 2022

Published by Hanadian Nurhayati-Wolff, Feb 28, 2024
According to a survey on social media influencers conducted in 2022, approximately 79 percent of Indonesian respondents stated that they would search for more information when exposed to an influencer marketing content. In 2022, the number active users of social media in Indonesia reached 191.4 million people.

Audience reactions when exposed to influencer marketing content in Indonesia as of June 2022

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Release date

June 2022

Region

Indonesia

Survey time period

June 2022

Number of respondents

1,000 respondents

Method of interview

Online survey

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Statistics on " Influencer marketing in Indonesia "

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Other statistics that may interest you Influencer marketing in Indonesia

Overview

5

Marketing strategies

6

Engagement rates

5

Number of influencers

4

Popular influencers

4

Consumer attitudes

6

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Topics

Influencer marketing worldwideSocial media advertising and marketing worldwideInstagram advertising and marketingContent marketingTikTok
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